5th
SONY PICTURES ACQUIRES EXCLUSIVE WORLDWIDE CROSS PLATFORM DISTRIBUTION RIGHTS TO ROCKETBOOM
Great to see hard work and persistence pay off! Inspiring for everyone still in the trenches.
THE AUDIENCE
When Rocketboom first got started at the end of 2004, and especially during the years of 2005 and 2006, every-time we put a video up online, people were amazed just by the act. “Hey! Come check this out!”, a 9-to-5er would shout out across the office and soon several people were huddling around a monitor saying things like “Wow, check out those kids with a video camera out on the street in New York. They are filming a rock and putting it up online, can you believe it??”
We were compelled by Sony because they have are a complete package. They have so much experience in all of these special areas. With regards to infrastructure and support, they are industry leaders in TV and Film, electronics, gaming, music, the list goes on all the way to the advertising infrastructure that is already well established.
In other-words, instead of gaining capital to burn while continuing to build or seek an advertising solution, we now have one of the most prominent advertising solutions out there, along with increased distribution, a road map for expansion and a guarantee that I believe is an unprecedented deal for this space.